Asaichi

Asaichi (あさイチ) is a Japanese weekday morning talk program airing on NHK General Television, hosted by Hanamaru-Daikichi Hakata and Yurie Omi. It airs weekdays from 8:15 a.m. JST to 9:54 a.m. JST.[1]

Asaichi
GenreTalk show
Presented byHanamaru-Daikichi Hakata
Yurie Omi
Theme music composerYUKI
Country of originJapan
Original language(s)Japanese
Production
Executive producer(s)Daisaku Kawase
Production location(s)NHK Broadcasting Center, Tokyo, Japan
Running time94 minutes
Release
Original networkNHK General Television
Original releaseMarch 29, 2010 –
present
External links
Website

History

Asaichi started on March 29, 2010, evolving from NHK General Television's original morning information program Seikatsu Hot Morning. Yumiko Udo, the-then NHK Announcer, and Yoshihiko Inohara, a member of V6, one of Japan's popular pop groups, hosted this program from the first run.

Targeting mainly at women in their 40s, this program dealt with a wide variety of themes, from information about health and money, cooking tips and living improvement tips, to infertility problems, menopausal disorders and the problem of sexless relationships.

In April 2018, Hanamaru-Daikichi Hakata and Yurie Omi took over the job of the main presenters from Udo and Inohara.

Format

As this program begins just after Renzoku Terebi Shōsetsu aired from 8:00 a.m. to 8:15 a.m. JST, it begins with a few minutes' comments related to the drama by the presenters.

This program is divided into two sections: the first section is from 8:15 a.m. to 9:00 a.m. JST, and the second one from 9:05 a.m. to 9:54 a.m. JST. Between these sections, news headlines air from NHK's News Center. If there is breaking news during the program, it is temporarily suspended for the News Center to broadcast the news.

Fax and email are available for viewer's real-time comments or opinions when the program is on air. Some of them are read out by the anchors during the program.

Recurring segments
  • In "Odekake Live," Kaoru Fujiwara visits a town in Japan where he reports what the town features.
  • "Minna! Gohandayo" is a segment by Hanamaru Hakata and Tae Komamura having advice on everyday cooking from a top-notch chef or a cooking specialist. On Fridays, it is replaced by "Green Style dayo", which is a segment by Hanamaru-Daikichi Hakata and Komamura featuring gardening tips, or "Wagamama Hobby," which features home decor.
  • "Quiz Tokumori" is a segment aired on Tuesdays in which Jun Soejima gives a quiz to presenters to inform them of life improvement tips.
  • "JapaNavi" is a segment on Thursdays in which correspondents offer gourmet or other useful information from a specific place nationwide.
  • "Premium Talk" is Friday's particular segment, in which the anchors have an interview with celebrities, artists and top-notch people in the entertainment field.

Personalities

Anchors

Regular contributors
  • Tae Komamura, sub-host
  • Noriko Baba, presenter
  • Takashi Kobayashi, correspondent
  • Tadayuki Matsuoka, correspondent
  • Yohei Morita, correspondent
  • Sayuri Hori, correspondent
  • Takahiro Ishii, correspondent
  • Anna Nakagawa, correspondent
  • Akinobu Shinoyama, correspondent
  • Yasuhisa Furuhara, correspondent
  • Kaoru Fujiwara, "Odekake Live" contributor
  • Jun Soejima, "Quiz Tokumori" contributor
  • Hitoshi Yamanobe, "Haretoke Kitchen" contributor
  • Sakura Akimoto, "Haretoke Kitchen" contributor
  • Satoshi Ogino, "Haretoke Kitchen" contributor

Notable former hosts
  • Yumiko Udo, co-host from March 2010 to March 2018, replaced by Yurie Omi.
  • Yoshihiko Inohara, co-host from March 2010 to March 2018, replaced by Hanamaru-Daikichi Hakata
  • Hideo Yanagisawa, co-host from March 2010 to March 2018
  • Yu Uozumi, correspondent from April 2018 to March 2019
  • Moeka Amemiya, correspondent from March 2016 to March 2019
  • Minori Chiba, correspondent from April 2018 to November 2019, replaced by Sayuri Hori
  • Naoyuki Tamura, correspondent from April 2018 to March 2020, replaced by Takahiro Ishii
  • Naoko Hashimoto, correspondent from June 2019 to March 2020, replaced by Anna Nakagawa
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See also

References
  1. "Official website". Retrieved April 1, 2018.
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