Andy Stefanovich

Andy Stefanovich (born 1966) is an American speaker, bestselling author, and business consultant.[1][2] A native of Detroit, Michigan, Stefanovich is currently a partner with Richmond, Virginia-based venture capital firm New Richmond Ventures LLC.[3][4] Previously, Stefanovich was "chief curator and provocateur" at Prophet, a creative design consulting agency based in San Francisco.[5][6][7]

Andy Stefanovich
NationalityAmerican
Occupationconsultant, author, speaker
Known formarketing, speaking

Early career & Prophet

Stefanovich graduated from Miami University in Ohio.[1] In 1990, he founded Opus Event Marketing after having worked in the sales department of Ritz-Carlton.[8] The company originally focused on event planning for corporations, but eventually shifted into a creative marketing firm focusing on product development, branding, and positioning; working with organizations and businesses such as Colgate-Palmolive, American Express, Calvin Klein, Disney, Oscar Mayer and the U.S. Olympic Committee.[1][9][10] In 1999, the company was renamed Play, and Stefanovich remained as founder.[11][12]

Play was acquired in 2009 by Prophet, where Stefanovich was named senior partner.[13] As part of the acquisition, Play's Richmond location became part of the Prophet network of offices.[14] Stefanovich regularly speaks at corporations such as Coca-Cola, Disney, General Electric, and Procter & Gamble.[15]

Local ventures & activism

In 2011, Stefanovich co-founded a venture capital firm called New Richmond Ventures (NRV) with three other prominent Richmond businessmen: Bob Mooney, Jim Ukrop, and Theodore Chandler Jr.[4][7] NRV has a focus on local and "social impact" and has made early-stage investments in a number of companies including MedCPU, PlanG, and Plugless Power.[16][17] In addition to NRV, Stefanovich co-founded a second local incubator in 2012 called Men In Shirts that invests in 3 or 4 companies each year in the $50–$150,000 range. Their investments include Richmond-based men's shirtmakers, Ledbury, and a brewery named Ardent Craft Ales. In addition to capital, Stefanovich provides "marketing and strategy advice."[18] In 2013, Stefanovich curated Richmond's first TEDx event—called TEDxRVA—around the theme "CREATE".[19]

Speaker & author

Stefanovich is a frequent guest on CNBC, where he talks about innovation and thought leadership, and Fast Company.[20][21][22][23] Stefanovich is also a visiting professor and guest lecturer at universities including Yale University, the Wharton School of the University of Pennsylvania, Duke University, and Dartmouth College.[1] He has delivered several TEDx speeches, including for NASA, London Business School, and TEDxYouth.[24][25][26]

In 2011, Jossey-Bass, an imprint of Wiley Publishing published Stefanovich's first book Look at More: A Proven Approach to Innovation, Growth, and Change.[27][28] Look at More was an Inc. bestseller and named one of Ad Age's "Ten Marketing Books You Should Have Read" in 2011. [29][30][31]

gollark: There are similar issues in the realm of books and stuff, but the convention there is more to actually pay for them.
gollark: I… see.
gollark: It is a shame nobody's come up with a particularly good model for funding IP development which doesn't either make it artificially scarce or basically rely on goodwill.
gollark: Presumably, poor incentives to actually improve performance? Maybe their corporate structure is such that nobody can really work on crosscutting stuff like that and everyone does individual features.
gollark: Solution; swap places somehow.

References
  1. Llovio, Louis. Andy Stefanovich looks to get people and companies to think creatively. Richmond Times Dispatch. June 4, 2012.
  2. Leonard, Deanna. 7 Innovation Questions for Andy Stefanovich. innovationexcellence.com. October 10, 2011.
  3. "Andy Stefanovich: Executive Profile". Bloomberg BusinessWeek.
  4. New Richmond Ventures principal Andy Stefanovich offers ex-pat view of Detroit Archived October 21, 2014, at the Wayback Machine. "Michigan Venture Capital Association". October 9, 2014.
  5. Stainbum, Samantha (September 12, 2011). "How to make innovation a part of even the smallest firm's everyday routine". Crain's Chicago Business.
  6. McDonough-Taub, Gloria (August 5, 2011). "Business Lessons from the Beastie Boys". CNBC.
  7. Hazard, Carol.>Firm Seeks to Liberate Entrepreneurs. Richmond Times-Dispatch. November 26, 2012.
  8. "EVENTS & PROMOTIONS: ON A ROLL: ANDREW STEFANOVICH". Ad Age. May 26, 1997.
  9. Dahle, Cheryl. Mind Games. Fast Company. December 31, 1999.
  10. Andy Stefanovich Profile. Fast Company. December 31, 1999.
  11. "Huffington Post Profile". Huffington Post.
  12. "Andy Stefanovich Innovation, Growth and Change". BoxofCrayons.biz. August 31, 2011.
  13. "Prophet acquires Play". MandMGlobal.com. January 14, 2009. Archived from the original on 2014-02-02. Retrieved 2013-04-04.
  14. Hodge, Sally Saville (January 14, 2009). "Prophet and Play Join Forces". PR Newswire.
  15. Spicer, Paul. "Dig That Gig: Andy Stefanovich, Chief Curator and Provocateur at Prophet".
  16. Move Forward in their Own Words Archived 2014-05-17 at Archive.today. GRID. February 4, 2014.
  17. NRV Companies Archived May 17, 2014, at the Wayback Machine. New Richmond Ventures Website. cited May 16, 2014.
  18. Dovi, Chris (December 10, 2013). "Capital City: A panel of Richmond investors who put their minds and money behind local startups". Richmond Magazine.
  19. Erickson, Christine (March 28, 2013). "Why Small Cities Are the Lifeblood of TEDx". Mashable.
  20. Deutsch, Donny (October 20, 2008). "Human Resources". CNBC.
  21. Goldman, Beth (October 14, 2008). "CNBC PRESENTS "COLLABORATION NOW," A FIVE-PART PRIMETIME GLOBAL SERIES". CNBC.
  22. "THE BUSINESS OF INNOVATION SERIES". RCTM.com. Archived from the original on 2014-05-17. Retrieved 2013-04-05.
  23. 30 Second MBA Archived April 5, 2013, at the Wayback Machine. Fast Company. Cited December 12, 2012.
  24. TEDxNASA. "Provocative Questions and Bold Statements". YouTube.
  25. TEDxLondonBusinessSchool. "The Museum Mentality". YouTube.
  26. TEDxYouth. "Play and Prophet". YouTube.
  27. Smith, Dave (April 4, 2011). "How to Institutionalize Inspiration in Your Company". Inc.
  28. Stefanovich, Andy (2011). Look at More: A Proven Approach to Innovation, Growth, and Change. Jossey-Bass. p. 208. ISBN 0470949775.
  29. "Washington Speakers Profile". WashingtonSpeakers.com.
  30. "33voices Interview". 33voices.
  31. "Ten Marketing Books You Should Have Read". Ad Age. December 12, 2011.
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