2(x)ist

2(X)IST (pronounced "to exist") is an American luxury fashion label that makes men's underwear, swimwear, activewear, loungewear, socks, and watches. 2XIST also launched a women's line featuring activewear, sleepwear and intimates. The company was founded in 1991 by Gregory Sovell[1] and is headquartered in New York City.

2(X)IST
Private
IndustryFashion
Founded1991 (1991)
HeadquartersNew York, USA
ProductsMen's underwear, activewear, swimwear, clothing, and fashion accessory
Websitewww.2xist.com/ 

History

2(X)IST was founded in 1991 by Gregory Sovell, who left in 2005. The 2(X)IST headquarters is located in midtown Manhattan in New York City.

Notes

  1. Wilson, Eric (2013-05-22). "Changes in the Marketing of Men's Underwear". The New York Times. ISSN 0362-4331. Retrieved 2016-01-24.
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