There is actually a very detailed article here from Greg Maxey about using the old style WordArt in new versions of Word.
Basically if you are prepared to save your document as a Word 97-2003 document you can use the old WordArt as it used to be.
Alternatively, if you create the following macro it will add the old style WordArt to a Word file saved in the newer format:
Sub ClassicWordArtInsert()
Dim oShp As Word.Shape
Dim oILS as Word.InlineShape
Set oShp = ActiveDocument.Shapes.AddTextEffect(Office.MsoPresetTextEffect.msoTextEffect1, _
"Your Text Here", "Arial", 36, _
Office.MsoTriState.msoFalse, Office.MsoTriState.msoFalse, 0, 0, Selection.Range)
If MsgBox("Do you want your classic WordArt object inline with text?", _
vbQuestion + vbYesNo, "Classic Inline") = vbYes Then
Set oILS = oShp.ConvertToInlineShape
End If
On Error Resume Next
oShp.Select
oILS.Select
On Error GoTo 0
lbl_Exit:
Exit Sub
End Sub
Copied from aforementioned website.
However, I don't know if this will acheive what you want as you haven't really said what you need to do.