< Germans Love David Hasselhoff

Germans Love David Hasselhoff/Print Media

  • The computer gaming magazine The Games Machine started its existence in November 1987, in England, and was translated in a number of languages, among which Italian. In England it didn't do particularly well and issues stopped after a couple of years. In Italy, on the other hand, it was so well accepted and liked that an Italian editor bought the rights to the magazine and started selling it as an original Italian computer gaming magazine. To this day, The Games Machine is still sold in Italy and is one of the longest-living computer gaming magazines in the world.
  • The free automobile magazines Auto Exchange and Auto Freeway (which competed with one another), are extremely popular amongst both automobile enthusiasts and graphic designers. Unlike the example above, no one has yet bought the rights, and only 2 regional editions still exist of the Auto Exchange, whilst the Auto Freeway is long gone out of publication) (mid-2008). Fans hope they will be re-published again.
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